Whatsnexx Announces Partnership with RPM Demand Firms join forces to tackle marketing technology challenges, monetize social media Montreal, QC – October 22, 2012 – Whatsnexx, an alerts-based campaign management platform, today announced a partnership with RPM Demand, a strategic sales and marketing consulting firm located in Los Angeles, Calif. The two companies aim to solve many of the unsettled challenges in today’s marketing technology landscape, notably how to monetize

  FOR IMMEDIATE RELEASE   Derek Spotswood, VP of Business Development Joins the RPM Demand Team STUDIO CITY, Calif. –August  – RPM Demand, a sales and marketing consulting firm with offices in Los Angeles, New York and Seattle is pleased to announce the most recent member of the team. Derek Spotswood has joined RPM Demand as its Vice President of Business Development. He is a hard-charging sales executive with over

Social Media is a ubiquitous vehicle for billions of people to share experiences, express opinions, and suggest things they love or hate. Facebook, Twitter, Yelp have all become household names thanks to the social media boom. These and other social networking sites are accessed via desktops, laptops, tablets, smartphones, etc. The easy access has fueled social media usage. According to the 3rd Quarter, 2011 Nielsen Social Media Report “American Internet

I used to shop via catalog all the time. So many great pictures and neat and tidy descriptions for all the items I wanted to add to my personal inventory. I would read them over and over, especially the ones that had articles as well as products. Then came the Internet. The Internet brought a plethora of changes to they way people shop, Amazon, Ebay, Craigslist, PayPal, the list is

Join this free webcast to see host Lisa deSouza, President and CEO of our strategic partner RPM Demand, as she discusses the key to creating a holistic   Demand Generation Strategy as well as implementing and running a comprehensive marketing automation system. Attendees will come away with a solid knowledge of key concepts of marketing automation and demand generation , the current marketplace, a high level strategy and the pitfalls

Mobile remains one of the most anticipated, least adopted interactive channels in the mix.  Sure, plenty of cool mobile programs exist…after all there’s an app for everything nowadays. Unfortunately complexity around metrics, marketer, content and carrier relationships, plus limited consumer mobile data use continues to stifle mobile marketing adoption today. According to Forrester’s US Interactive Marketing Forecast, 2009 to 2014 a 27% CAGR is expected for mobile marketing over the

You’d better believe it.  No longer is social media a word only used by teenagers and hipsters.  Rather, social media has firmly secured itself in the interactive mix. In fact, social media will see the steepest growth of any existing marketing channel. According to Forrester’s US Interactive Marketing Forecast, 2009 to 2014, a 34% CAGR is expected over the next five years as marketers invest to keep up with consumer’s

The marketing world is changing, and we have changed with it. Although we have always offered demand generation and marketing automation, we have focused our company more exclusively on it. You may have known us in the past as Radix Promotions and Marketing, or more simply RPM, and as a full-service web 2.0 agency. Throughout 2011 we realized that there is a much greater need among businesses for demand generation